Drawing inspiration from the “Joiku” songs sung of the Sami people, who herd reindeer in the North of Lapland, Japanese sock label CHUP present the mocha version of their Joiku sock. Constructed from a merino wool mix, this Fair Isle knit undergarment is complete with a rendering of a reindeer to the ankle. Finished with printed branding and a ribbed cuff, CHUP make these socks to an exacting standard in Japan.


Chup Socks exist in a special category of artisan produced, durable, and truly unique accompaniments to your hand-grade footwear. Extremely meticulous production out of Japan with the rare hand-linked toe and comprised of the finest durable yarns available make a Chup not just a sock, but an artful luxury heritage accessory.

Chup Wool Joiku - Grey

  • Created by Japanese textile and sock manufacturing specialists Glen Clyde, Chup (“Classical Human’s Universal Peace”) specialises in earth-friendly, aboriginal-inspired hosiery.


    The label creates unique and bright knit designs with ethnic colors from all over the world. High quality frame knit socks woven with the best attention to detail. Hand finished in Japan at a rate of only 25 pairs a day. Widely considered as some of the best socks available.

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 Sock Club Moscow 2014 - 2020


phone: +7-926-956-37-10